7 TikTok Tactics for Success

It has boomed in the past years as one of the most popular social media platforms. In fact, with over a billion users around the globe, no wonder brands, influencers, and everyday users try to brainstorm how they can get ahead on this platform. This has, therefore, set the huge...

Micro Influencers in Digital Marketing

The digital age has changed the very paradigm of marketing. The conventional concepts of promotion are being replaced by influencer marketing in a very creatively new method. It is a process of using an influencer who has large following on social media to promote a product or service. In this...