How To Create Ecommerce Store On WhatsApp – Guide for 2023
Want to setup your very own best WhatsApp store ? You came at right place.
2-seconds after place the order I got a message on WhatsApp
Approximately there are 2 billion active WhatsApp users. That’s better engagement than the other messaging platform. And here’s how you’ll use this engagement and grow your business rapidly.
If you continue to have any doubts here are three simple reasons why you should create a best WhatsApp store:
- People don’t care about the SMS alerts until the alert is about their salary being credited or if they received OTPs!
- All that engagement of WhatsApp can actually become business growth for you.
- It gives you an opportunity to deliver better overall customer service.
- Which successively gives you a competitive edge over your competitors.
But before we get into the way to set up WhatsApp e-commerce and how to unlock the several growth channels available through WhatsApp e-commerce, let’s kill the villain first.
Why SMS alerts for e-commerce is not feasible:
- For your customers, SMS = SPAM: People lost trust in SMS marketing due to spam and fraudulent messages.
- SMS is boring: Short SMS with none clear or appealing images fail to catch consumers’ attention.
- Limited size and info: You can’t deliver the entire message and 160 characters.
- Most of the people have DND turned on while in office or meeting environment which means if you send Bulk SMS to 300 people it will actually get delivered to only about 20-40 people.
Other profit aspects of WhatsApp as a marketing platform:
Beside huge engagement rate, there are some spectacular features that make WhatsApp the go to choose, if you are serious about possible clients growing your business then:
- Get replies with the help of button
- Give others choice to un-subscribe
- Send eye catching messages with images and multimedia
- With the new official WhatsApp cloud API, you’ll message thousands or even millions of users in one go
6 Easy ways to jump your sales on best WhatsApp E-Commerce Store:
1. By using WhatsApp Marketplace for business communication
If you’re using personal WhatsApp store for business communication stop doing that immediately, they’re so many business-friendly features in WhatsApp business, once you check them you will immediately jump to WhatsApp business app for business communication.
- it’s features like automatic replies to most common FAQs of customers and sending greeting messages.
- you’ll have your A Business profile
- There are many business tools like catalogs, customized greeting messages, away messages, etc.
- you’ll also link your Facebook and Instagram with your business.
- you’ll create labels and put different contacts under different labels to manage your entire business network on WhatsApp
- Another important thing is that it’s absolutely free.
2. By using the official WhatsApp Business API for profitable marketing
It will help your business grow if you could message all your previous customers on WhatsApp and inform them about new office that you have?
WhatsApp or WhatsApp business doesn’t allow bulk messaging. And if you try doing it with third-party apps, then your number will get ban.
But with WhatsApp’s official business API you’ll do this in literally in 10 minutes!
Here are the key features of WhatsApp’s official business API which will help you quickly engage new prospects in large numbers and convert them into paying customers.
- Bulk WhatsApp marketing broadcast messages to a practically unlimited number of individuals.
- Instantly engage with all incoming leads on WhatsApp employing a WhatsApp chatbot.
- Send button messages, get them to form choices, and redirect them to other platforms and pages supported their choices. Everything is performed in complete automation.
How does WhatsApp’s official API work:
At the moment it is totally free but in future that might be chance of it will be pay to use service.
This is a pay-to-use service which is provided by WhatsApp for all type of businesses. The WhatsApp Business API unlocks many marketing tools on the platform to grow your eCommerce store.
The WhatsApp e commerce API has no limits on the no. of clients or messages.
You can send bulk messages to your possible clients with offers without number-banning issue.
It also can be easily integrated into your current eCommerce website for statistical data about all activities of possible clients.
3. Integrate the WhatsApp Marketplace with your eCommerce website
Let’s say your prospect wants to shop for something but before that, Having the WhatsApp chat button is a perfect option for such a situation. Because now the possible client can just click a button to contact you, get his inquiry resolved and they will place the order!
The perfect WhatsApp support with Chat automation:
1. By clicking on the chat button, your customer is going to be taken to a chat room
2. Where your automated chatbot will answer general FAQs
3. And transfer chats to an agent when necessary.
How to add an integrated WhatsApp chat button?
It is very simple. you’ll add the WhatsApp chat button by using the WhatsApp API link. We are currently building a simplified, ready-to-go solution for this if you’re interested, just mention within the comments below and we will notify you once it’s ready!
4. Providing 365 days and 24/7 customer service through chatbots
No one likes typing long emails explaining their issues and waiting for hours to hear back. As a result, people with un-satisfactory customer service just left. Do you know: 60% of users hesitate to form an online purchase because they were concerned about customer service.
It would be fantastic if you provide customer service on 24-hours a day or at-least within working hours of your marketplace. And you can also use AI chatbots for this purpose to handle all the initial work for you!
These days dozens of businesses use chatbots for 24/7 customer service. Also, clients prefer to chat rather than spending time on hold for call support. Let’s suppose if a chatbot is unable to handle an inquiry or the client needs extra help then the customer provides extra support.
Therefore, you need to use WhatsApp chatbots to provide your customers with efficient customer service.
5. Cart recovery via WhatsApp
Why does one need to use WhatsApp API? – If you want to automate your business and focus on growing sales, WhatsApp API is that the right solution. Let’s see how! Suppose, visitors to your eCommerce website add products to their cart but never take a look at.
You can send them an SMS alert but it will either get filtered by True-Caller or it’ll be ignored by the customer so that’s practically useless. In this situation, WhatsApp cart recovery involves the rescue. The interactive WhatsApp button messages will allow customers to simply reply or recover their cart with a single click.
Here are some steps to help you recover your cart using WhatsApp API
- Sending a mild cart abandoned reminder (You can automate this with WhatsApp Business API)
- Provide them with some discounts to entice them to shop for your product.
- Make the customer desire they’re missing on a very good deal unless they recover the card right now.
- In this way WhatsApp API can helps recover sales and convert them to clients.
Now you’re thinking how will you do that? Right?
As you recognize WhatsApp Business API is a product of WhatsApp that needs a Business Solution Provider App as well. they supply an interface by which you can use WhatsApp API. This feature of WhatsApp is often enabled by integrating the WhatsApp Business API into your eCommerce store.
6. Order activity tracking via WhatsApp
Previously, sending SMS or emails on regular basis about orders and their activity tracking was very difficult. But with WhatsApp API, it’s been really easy to provide such information to the customer.
Imagine that you simply have ordered a pair of shoes to wear on a special occasion, and you’re anxious about when they will be coming or what is the status. Basically, you would like to know your order update!
Wouldn’t it’s super helpful if you receive regular WhatsApp updates about your order, and delivery status?
You can also make a backup where delivery is delayed.
Providing this information to the purchasers leads to increased customer satisfaction, repeat purchases, and hire referrals. For a business using WhatsApp Business API for eCommerce, providing this information doesn’t seem like a big deal, except for customers, it creates an enormous impact and causes brand loyalty.
How are you able to manage a customer database with WhatsApp API of existing users?
The main problem with WhatsApp bulk marketing is that owners don’t have the info of all their customers in one place. And if they are doing then, it’s not properly categorized.
This means you cannot run a targeted marketing campaign, especially on WhatsApp as there’s no room for spamming people.
What if you’ll simply dump all your data, quickly run through it and categorize it once, then have software manage and categorize the data according to different parameters and criteria like:
- Old customers
- New customers
- Completed orders
- Pending orders
- Pending payments, etc.
For example, within the old customer section, you’ll find a list of all the previous customers you can contact again for feedback or let them know about new products and offers.By doing this, you’ll increase repeat orders, and grow your revenue.
Similarly, you’ll use this information to track pending orders and clear them as quickly as possible.
How to set up WhatsApp ecommerce store
Now that you simply know 6 ways to increase eCommerce sales through WhatsApp. Let’s examine the procedure to set up eCommerce on WhatsApp.
So, let’s take a glimpse at how to configure WhatsApp for eCommerce:
1. Steps to line up a WhatsApp business profile
- Download the WhatsApp business app from the app store of your respective platform
- Verify your business number.
- Go to settings and add a suitable business name and logo.
- You can then check business tools and choose a business type.
- Then, open the catalog to add your products or services for sale.
After that you are ready for your eCommerce business. you can also customize your profile according to your needs.
2. Fixing WhatsApp Business API
The WhatsApp Business API is best fitted to mid-sized and large businesses. thanks to its extra features and limitless messaging capabilities.
As against WhatsApp business profiles, this is often not free of charge. WhatsApp charges you per conversation. Create an account on your WBSP’s website:
- Select WhatsApp Business API and you’ll be directed to the WhatsApp Business API setup page.
- Fill altogether the required information and submit your application to the Meta team.
- You have now completed your task, so await Meta to approve your API request within 2-3 days.
- After completing all the verifications, you’re all set to go ahead.
As Social Media Marketing Agency, we also provide Social Media Marketing Services, Please check them out as well.
Frequently Asked Questions (FAQ’s):
Q#1: How can you utilize your WhatsApp API for this?
A: Google Sheet is a good short hand solution for this issue!
Q#2: Do you provide such services?
A: Yes, we do provide these services and help you set up your WhatsApp Business.
Q#3: What is the WhatsApp Business Platform?
Demonstrate your products or services in a store and categorize the similar products into collections for enhanced experience for your customers.
Q#4: How is the WhatsApp Business Platform different from the Messenger Platform?
A: The WhatsApp Business API is particular to your messaging with your clients on WhatsApp. Messages sent on the regular Platform cannot reach customers on their regular WhatsApp numbers.
Q#5: What are the options for integrating with the WhatsApp Business Platform?
A: Directly accessing the WhatsApp Business Platform by signing up. Your profile needs to be a Dev. in order to do it. As this requires being able to call WhatsApp Business APIs.
Q#6: Does WhatsApp business support multiple profiles?
A: No WhatsApp business only support one profile at a time; however, you can integrate other platforms via API’s. And you can also dual WhatsApp approach if needed.
Q#7: Does WhatsApp business costs money?
A: No, it’s free to use but use WhatsApp business API on a big scale will cost you money.
Q#8: WhatsApp business support payment methods?
A: Yes, WhatsApp business support payment options right through chat interface. Setup your business account and add your payment details and start selling to your clients.
Q#9: Is business management on is safe on WhatsApp?
A: Yes, all the conversation on WhatsApp business is end to end encrypted and even WhatsApp (Meta) cannot read or share it.
Q#10: Does WhatsApp Business also support web interface?
A: Yes, WhatsApp business also support web interface. Search for WhatsApp web on your search engine and hit the official link. Login via scanning your barcode and you are in.
Want to setup your store? Contact Us and get it done easily!
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