For more than a decade, the word “blog” has been synonymous with “your home on the web.” Since 2005, WordPress has been providing help to create a unique space that is all yours. Now the WordPress team is excited to announce a brand new way to create a unique identity for your website, which is a “.blog” domain. It is top-level domain extension that will let you create a customized name and web address for your site.
Just like .com before it, .blog is clear and accessible and it creates millions of fresh, new options for naming your blog. It’s the perfect place to build your home on the web. The .blog domains are coming this year. WordPress will be offering them to all websites and you won’t need to have a WordPress or WordPress.com site to purchase one.
How .blog was born
Automattic, the parent company of WordPress.com, secured the rights to oversee and operate the sale and registration of .blog domains, a new and never-before available top-level domain. You’ll be able to purchase a .blog domain at WordPress.com or through its partner domain name registrars.
Why .blog?
For years, .com was the dominant choice for website names, but it’s become increasingly difficult to find a name. With a top-level domain like .blog, you can get a name that truly matches your identity. Plus, you’ll get all the same benefits with Google search results.
Source: WordPress Blog
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