Tips on How to Start Your Blog: With so many blogs out there, it’s important to make sure you know how to start a blog that stands out from the crowd. Your blog needs to be attractive, creative, and clever.
But more than that, your blog design needs to speak to your readers. It needs to tell them why you’re different, what you’re offering and why they should take the time to read on. Blogging is part of web development industry but you don’t need to have so many technical skills, in order to start your blog.
So, do you need to know how to start a blog that will attract your viewers? Here are some tips that will get you started.
- Choose a blogging platform
These days you’re spoiled for choice when it comes to platforms. There are several blogging platforms out there from traditional as Blogger and WordPress to relative upstarts Tumblr, Squarespace and Ghost. Or if you’re feeling bold and know your code, you can create your blog from scratch. Which platform you choose will very much depend on what you’re most comfortable using, how involved you want to be with the creation process and what you plan to put on it.
- Decide upon content
Sort out your content plan or you’ll be heading for yet another abandoned blog of shame. Sometimes it is a good idea to grab a pad and pen before you even start and jot down the types of blog posts you’d like to be publishing and it will always be a reference point you can come back to if the ideas seem to have dried up.
- Keep things simple
When creating a design for the blog, it can be tempting to go crazy. After all, you want your blog to stand out and people to remember you. Keep your blog design simple. Stick to no more than three colors and three fonts. With fonts, you need a heading, subheading and body copy font. Your main text font can then be enhanced by different weights or attributes.
- Use contrasting colors
Don’t go crazy and keep to a simple color scheme. Contrasting colors can work well in the right design. It’s a good rule of thumb that your blog features a main primary color, a shade of grey and a color for your call-to-action.
- Embrace white space
When finding inspiration before you create a design of the blog, don’t be afraid of white space. It can really enhance your design and keep it looking professional.
Don’t be afraid to leave some parts of the design empty where it warrants. You should also use white space as borders to help highlight key parts of the blog. Remember, sometimes less really is more.
- Keep your design goal-driven
Is the purpose of your blog to get conversions, whether that’s sales, sign-ups, or enquires? If that’s the case, then everything else comes second. This means you should create a blog that is designed with three things in mind:
- Topic: what is your blog about?
- Value proposition: what makes it unique?
- Audience: who is your main target audience?
To get conversions your blog design needs a strong call-to-action in its design. Be that headlines, prominent buttons, or even arrows. A goal-driven design will help your blog convert, and keep visitors coming back time and time again.
- Make it responsive
If you’re going responsive then don’t forget to test it with a tool. With three million mobile web users and counting, your blog design will be missing out on vital traffic – and goal completions – if you ignore responsive web design. Work closely with a designer and developer to help produce a design that is both eye-catching and functional.
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These tips will help you start your own blog effectively. But don’t forget to market your blog too. Use different social media platforms to market your blog.
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