In the past 10 years, the trend of using laptops, tablets and smart phones has increased tremendously. Out of every 10 people, 8 have smart phones. And those smart phones have advanced systems like GPS, internet facility and many more. So, a person or an organization who wants to hire a company to build a website should choose mobile friendly website as there are numerous advantages of it.
• 60% of Internet Usage is via Mobile– Back in 2012, this value was 20%. It is no longer a matter of whether or not having a mobile friendly site is important- the stats are pretty clear that if you want to remain relevant online, mobile should be part of your strategy.
• Use of Global Positioning System– GPS is used by many smart phone users to find nearby services or businesses. If there is no mobile site available for your business then you are losing potential customers right in your own area.
• Google May Penalize You if You Don’t Have a Mobile Friendly Website– Why does that matter to Google? Because if a particular website isn’t mobile friendly, Google will recognize that and be less likely to display it as a legitimate search result.
Your website can be pushed lower into the search results if it continues to be mobile-phobic. Google’s aim is to provide high quality and relevant search results. Therefore, it is better to choose mobile web development and have a mobile friendly website.