Email marketing trends are a vital component of any successful company's marketing plan in the digital age, and this includes digital marketing services in the UK. The data speaks for itself: 269 billion emails were sent and received globally in 2017, and Statista projects that number will rise to 347.3...
Email Marketing KPIs: 9 Must-Track Metrics
In today's era of widespread email marketing one must know the KPIs: 9 Must-Track Metrics, it's imperative to grasp the vital Key Performance Indicators (KPIs) available for assessing the effectiveness of your email campaigns. Entrepreneurs are familiar with KPIs, measurable metrics that assess the success of a business or marketing...